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Hot Off The Press

Healthcare Industry Moving To Adopt Electronic Commerce

Manasquan, N.J.-- Internet technologies are changing the rules for healthcare providers, payors, patients, hospitals, managed care organizations, medical equipment manufacturers and other health suppliers, pharmaceutical firms and pharmaceutical benefit management companies, laboratories, and software and hardware technology companies. "e-healthcare," the transition of healthcare business and patient-related processes and transactions into the electronic arena, is potentially a $300 billion industry for those savvy enough to tap into the market.

e-healthcare Market Reporter has been launched to address the needs of executives working in the rapidly exploding arena of Internet, intranet, extranet healthcare applications for providers, payors, patients, suppliers and pharmaceutical and technology companies.

The new, twice monthly e-Healthcare Market Reporter is delivered electronically and may be ordered at

New developments, emerging virtually everyday in this industry, include Web-enabled claims handling; online prescriptions; clinical and electronic data interchange for hospitals, physicians, pharmacies, and commercial and hospital laboratories; web-based patient-centered systems; online financial and accounting for hospitals and other health agencies; online medical supply purchasing, health and medical web portals for communities of interest; online managed care organization provider directories; and Internet applications for health promotion and disease prevention, credentialing, risk management, case management and practice management, said Robert K. Jenkins, publisher.

The highly visible companies engaged in e-healthcare pursuits include Healtheon and WebMD which recently agreed to merge, the Aetna-Johns Hopkins Intelihealth joint venture,, and Intel and IBM health initiatives.

Companies like, and the health sections of such search services as Excite, Lycos and Yahoo! are also positioning themselves in the market as e-health opportunities expand, including fees and advertising.

But there are hundreds of other companies currently providing applications and services in healthcare that are developing Web-enabled solutions, Jenkins said. Although other industries have adopted Internet and e-commerce applications in recent years, healthcare has been slow to respond to the opportunities in cyberspace for cost-cutting, better pricing, lowered inventory costs, purchasing endeavors, enterprise-wide communication, health information management and more efficient billing and claims handling.

E-mail messaging, discussion groups and hospital-sponsored Web sites and intranets are becoming components of healthcare organizations' information technology functions. Capital spending on information technology in healthcare is projected to increase almost 20 percent by the end of 2000, and major insurers like Aetna U.S. Healthcare adopted its E-Pay program to move physicians to submit referrals and claims electronically.

e-Healthcare Market Reporter will cover such activities as new systems and applications, technological developments, new products and innovation, new companies, mergers and acquisitions, trends, forecasts and market statistics.

Visitors to can get more information on e-Healthcare Market Reporter.

Annual subscription cost is $477 introductory rate ($100 off the regular price) and includes electronic delivery in choice of format, online access to current and back issues, and a fully searchable archive. For information by phone contact 1-800-516-4343, fax 1-888-329-6242, or e-mail

For information contact The Managed Care Information Center, 1913 Atlantic Avenue, Suite F4, Manasquan, NJ, 08736, toll-free telephone 1-888-THE-MCIC (1-888-843-6242), fax 1-888-FAX-MCIC (1-888-329-6242), e-mail or online at

For more information contact The Managed Care Information Center, 1913 Atlantic Avenue, Suite F4, Manasquan, NJ, 08736, toll-free telephone 1-888-THE-MCIC (1-888-843-6242), fax 1-888-FAX-MCIC (1-888-329-6242), e-mail or online at

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